Affordability Playbook
for Realtors®
(on Zoom)
How to make expensive housing
affordable for sellers & buyers
in Q4 2026 (and '27)
The "numbers" of a deal
are why sellers sell & buyers buy.
Win & save closings
"when the #s are NOT ideal"
with this content.
Tue 9/29 on Zoom
10:00 am - 11:00 am
RSVP below
(recording will be emailed after event)
What you'll learn:
Session #1Payment (rates)
NOT just "rate & 2/1 buydowns"
but the Rate Lock Strategy.
NOT "marry the house, date the rate"
but specific solutions that make the
payment work in spite of rate volitility.
Session #2Cash-to-Close
SELLERS have less $$$ from their sale.
(Do you know the "Seller DPA" option?)
Session #3Mini Renovation
For SELLERS who can't/won't repair
items that must be remedied.
For BUYERS that hit a roadblock
For BUYERS that hit a roadblock
to pass inspection, get insurance,
or run out of $$$ for desired upgrades.
A deal saver/creator for Realtors®.
Session #4Buy Before Sell
Learn the suite of "Plan B" options,
from bridge loans to unique solutions.
Double-side GOLD for Realtors®.
Session #5Stretch the Pymt
How to stretch a mortgage payment
without changing monthly cashflow.
This is the #1 "aha" for Realtors®
losing deals this year.
Session #6Insurance Saver
What's the dirty secret of insurance?
You can't afford to overlook this.
Net 0.77% (to rate) examples.
$400+ a month pymt savings!?!
Be more than a Realtor®.
Session #7"The Genius"
Financial Common Sense Math
(price vs credits, rate vs cash).
How to be seen as a financial
genius without doing math.
Figure out your avg pay per sale.
You'll make that at least once
next quarter from this content
(if you are working).
No fluff. Just strategies
to help you close sales.
RSVP at the red button above
(we usually go on waitlist quick)
event hosted by
Heckman Mortgage
powered by Lower LLC,
Tel/Text: 813-749-7776 TheHeckmanGroup.com
13139 W. Linebaugh Ave. #204-B
Tampa, FL 33626
Equal Opportunity Lender.
Lender NMLS: 1124061.
branch NMLS #1749939
© 2026 Heckman Mortgage.
All Rights Reserved.
